This course will give students an introduction to central issues of innovation and strategy in the digital economy. I teach this course together with Lars Bo Jeppesen and Carmelo Cennamo. Topics covered include:
Open Innovation & Crowds
Big Data
Experimentation
This course will introduce students to the challenges of managing projects in general and product development projects. Topics include:
Product development processes & philosophies (e.g. Design Thinking, Design Sprints, Agile Development)
New product portfolios
Idea generation and selection
The aim of the course is to provide students with the theoretical foundations in the field of strategic management. I teach this course together with Grazia Santangelo and Madeleine Rauch. The topics I cover include:
Strategic Change
Technology and Innovation Management
Competitive Advantage and Differentiation
The course "InnoLab" is an interdisciplinary course focused on new product and service development with Design Thinking for business partners
Project partners include (among others): Wien Energie, Vienna International Airport, ÖBB, Beiersdorf, Zumtobel, Caritas
In the course "Startup Garage" Student learn about developing their own start-up ideas into real business ideas
This course is a interdisciplinary class with students from TU Vienna, WU Vienna and BOKU Vienna
In the course "Advanced Innovation Management" students learn about a specific form of open innovation, namely crowdsourcing, and gain hands on experience in participating and organizing crowdsourcing challenges
Collaboration Partner: Beiersdorf, Agorize.com
The course "Business Model Innovation" focusses on developing new business models for business partners
Project partners include (among others): Verlagsgruppe News, SPS Speech Processing, Fluidtime
The course "Business Planning" centeres around developing a business plan for partnering Start ups
Project partners include (among others): guh.io, Domonda, iamstudent, C7 Sugar
In the course "Personal Skills" students learn about different communication styles and different models of communication.